Dencia says she makes $20m from Whitenicious.
Controversial singer cum fashion entrepreneur, Dencia has revealed how her skin lightening cream, ‘Whitenicious‘ makes millions of dollars every year.
In an interview with French publication Le Monde, Dencia claims the business makes up to 20 million dollars per annum.
In her words, ‘I am accused of proposing a product that pushes women to conform to white standards of beauty, Americans feel attacked. Honestly, they are just memories of slavery, as a real business we highlight a turnover of $ 20 million per year’.
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